We like to ensure our customers benefit from top quality ingredients throughout each and every product we create, whether that’s a bar of our finest award-winning chocolate or a milkshake in our café.
The provenance of our supplies really matters to us, and we’re thrilled to say we are now sourcing our milk from local dairy Cherry View Milk, based in Cherry Burton.
Here, Cherry View Milk’s owner Becky Waring explains what makes her milk so special.
As fresh as can be
Lacey, Farrah, Dellia and Cutes might sound as if they are members of the latest girl pop band, but while they do indeed win awards for their impressive good looks they have a much more serious job to do – producing gallons of fresh whole milk for the folk of East Yorkshire.
These Holstein and Jersey dairy cows have snaffled many a rosette at the Great Yorkshire Show and Driffield Show. If prizes were being handed out for the quality of their milk, the odds would be on them winning those too, especially if customer feedback is anything to go by: ‘You can almost taste the grass in the milk it's that fresh!’, ‘The best milk we have tasted since I was a child’, ‘Fantastic milk, tastes so creamy and better than anything l have ever had from a shop’… and so it goes on.
“I launched Cherry View Milk in August and its success has been a massive, but very welcome, surprise,” said Becky. “Dairy farming has been on its knees for many years now, it’s really demoralising to work up to 14 hours a day just to lose money. I wanted to try something a bit different that would benefit our farm as well as our community and it’s so positive to get all this wonderful feedback.”
Field House Farm belongs to Becky’s husband and in-laws, dairy farming experts who have kept herds for decades. Becky, who grew up on a Derbyshire dairy farm, also has many years of experience and has shown calves and cows at regional and national shows since childhood. She met future husband Jim while showing at the Great Yorkshire Show and joined him in Yorkshire in 2008.
Cherry View Milk is Becky’s business, based at Field House Farm, where she keeps her own small herd of grazing cows. It’s a simple but ingenious concept – a milk vending machine, filled every morning with fresh milk, which dispenses one litre for £1 in just 20 seconds. It’s open to the public on a self-service basis and is available every day from 7am to 7pm. Customers can bring their own receptacles or buy a plastic carton or reusable bottle for £1.50, and they can purchase as much of the white stuff as they wish.
Becky said: “I have regulars who are local and walk up to the farm every day to buy one litre, others travel every few weeks from miles away and stock up with boxes full of bottles to put in the freezer.”
The milk in the vending machine is pasteurised to kill any harmful bacteria but other than that it is completely ‘real’. This means it has not undergone the industrial processes of homogenisation and standardisation which standard milk is treated with. So, you will get a good old-fashioned layer of cream on the top of your bottle but if this isn’t your thing, you can just shake the bottle and it will mix back in.
“Cherry View Milk is unique within East Yorkshire, it’s the freshest and most natural milk you can buy in the area,” said Becky. “The milk has no food miles and is never more than 24 hours old. It has a full, sweet, rich flavour and customers tell us they and their children love to drink it, and some people like to use it in cooking as it’s great for rice pudding or egg custard. It also makes a very satisfying hot chocolate, which I hope White Rabbit café customers will enjoy!”
Becky, who also works as a part-time agricultural lecturer at Bishop Burton College as well as on Field House Farm rearing calves and helping with all the daily tasks, said she was 'thrilled to bits' to partner the White Rabbit team. “It’s a match made in heaven,” she added. “I’ve always loved popping to the café and shop, it’s somewhere I like to go and I was so chuffed they chose Cherry View Milk. Every weekday morning I deliver a fresh batch from that morning’s milking to them.”
Terminology explained and fat facts
So what exactly is ‘homogenisation’ and ‘standardisation’? Homogenisation is a process that smashes all the delicate fat molecules in the milk into tiny pieces of the same size so that they are unable to rise to the top. This is why you don’t see cream on the top of the milk. Research has shown that the changes to the fat globules can cause allergic reactions and make milk less digestible. Standardisation is where all the butterfat (cream) is removed and then some is returned to make either the “whole milk”, “semi-skimmed” or “skimmed” milk (removing all the goodness and the taste).
Becky added: “The words ‘whole milk’ might conjure up images of a high fat product that we should steer clear of but there are a number of misconceptions around the milk that our ladies produce. Full fat milk only contains 3.5 to 4 per cent fat, which isn’t a lot, and scientists are rapidly changing their minds about the fat in dairy products.
“Research shows that consumption of full fat dairy products can have a protective effect against some cancers and may actually protect against coronary heart disease and type 2 diabetes. Studies have also found no difference between body weight and body fatness between children who eat whole milk dairy products and those who consume low fat dairy.”
Happy (and clever) cows
Animal welfare is extremely important to Becky. “Our girls are all individuals with different personalities, they’re like members of the family,” she said. “Cutes is particularly bright, you can tell by the way she looks at you! You’ll walk into the field and she assumes you’ve just come to see her. Lacey is a Jersey and she produces beautiful creamy milk. They work hard for us and we treat them with care and respect.”
Visitors to Cherry View Milk enjoy seeing the cows and youngsters often like to give the gentle creatures a friendly pat on the head. Becky has her sights set on using her teaching experience and vast knowledge of dairy farming to further develop her business: “It’s good for children to see and understand where their food comes from. I would like to look at setting up some educational sessions, perhaps open a café and sell dairy ice-cream, there are so many possibilities.”
For more information about Cherry View Milk, visit www.cherryviewmilk.co.uk
If you’d like to sample any of our café or shop delights (including our delicious hot chocolate, made with fresh Cherry View Milk), drop in and see us at 14-16 Dyer Lane, Beverley. We're open 9.30am-5pm Monday to Saturday and 11am-4pm on Sundays.